We Offer More Than Anyone!

Trusted throughout the world, helps individuals market and sell their luxury watches. Our network allows your watch the visibility it deserves, not just a "place on the shelf" at your local jewelry store. With no risk involved, why wouldn't you give a service like this a try?


  • Over 25,000 buyers
  • Risk Free Service
  • Expert representation
  • Fully Insured and Secure
  • Fast sales period
  • Flexible payout options
  • Ultra Responsive Support
  • Full Condition Report
  • High Resolution Pictures
  • A shared goal to sell your watch for as much as possible!


What's Your Watch Worth?

*we will not sell or share your information.

High Demand Brands:


Satisfied Clients

  • " was able to get an offer on my watch well above any of my local jewelers."

    Tiffany Scott, Chicago

  • "I sent in an old pocket watch that I've had forever, come to find out it was worth a ton!"

    Martin Ashby, Palm Beach

  • "What a great experience! I am sending my other Rolex and Cartier next week. Time to upgrade!"

    Joseph Stefan, New York

Why Use

  • You will get more for your watch

    When dealing locally, you only have so many options for offers on your watch. Our global network of over 25,000 buyers are waiting to buy your watch.

  • More Buyers - Higher Price

    With more interest in your watch, it is natural that a bidding war happens. This means more money from your watch.

  • Dedicated Client Support

    We are 100% dedicated to providing a memorable experience for all of our clients.

  • Shared Interest

    We both have the same goal, and that is to sell your watch for as much as possible. Does your local jeweler have the same goal as you?

The Advantage provides a unique service and experience within the second-hand luxury watch market. We have relationships with an extensive collection of watch buyers, allowing us the capability to quickly find buyers for all brands and models of certified used luxury timepieces. These buyers include watch dealers, watch brokers, watch retailers, watch collectors, watch hobbyists and watch enthusiasts. Many of our competitors rely solely on ebay in order to sell their customers' watches. This is where we stand apart. Our buyers network is international - and diverse enough to find a buyer for virtually any fine watch brand and model.

Some of the brands we specialize in are Rolex, A Lange & Sohne, Panerai, Maurice Lacroix, Cartier, Richard Mille, Omega, Patek Phillipe, Breitling, Hublot, Jaegar LeCoultre, Audemars Piguet, IWC, and Breguet - just to name a few. We also specialize in placing vintage and unknown models of pocketwathes. You can be confident that knows your watch inside and out.

Another differentiating factor of is that we also service and repair watches. Whether you need a new battery, bezel, case, band or any of the internal delicate pieces of watch movement, our in-house certified watchmaker can do the job quickly and affordably. Every luxury timepiece requires routine maintenance, from Audemars to Rolex to Zenith. A well-oiled and serviced timepiece will last many lifetimes, but only if the proper care is given. This includes disassembling and cleaning your timepiece and using only high-quality watch lubricants and oils. Ignore the care and maintenance of your watch and the value will drop dramatically. We also specialize in refurbishing timepieces - restoring a watch to its original function and glamour.

The service is simple and secure. When you first send in your watch for appraisal and authentication, will pay for the fully insured shipping to our service center. Shipping an expensive timepiece is not to be taken lightly. We partner with FedEx and USPS to provide insured and secure shipping of your timepiece. Once we receive your watch, we perform a full inspection. This includes taking high-resolution pictures and writing a full condition report. These pictures and report allow us to market your watch to our network of buyers. This protects all parties - our buyers know what they are buying, and you know that your watch is being marketed at its full potential.

Rest assured that shares the common goal of selling your watch for as much as possible. Because we work on commission rather than a flat fee, it is in our best interest to get the highest offer possible. Allow our expert watch brokers to get the most for your timepiece. And during the entire process we provide ultra responsive customer support.

Once we receive an offer that you accept, we close the transaction. We offer several flexible payout options including check, paypal and others.

Are you in the market for a pre-owned luxury timepiece? Whether it be Swiss, German, French, or American made, chances are that has the watch you are looking for. Every timepiece we sell has been fully certified to ensure that your watch is genuine. We also offer several additional aftermarket warranties. These warranties extend the value and function of your timepiece acquisition with scheduled maintenance and service options available. Whether you are in the market for a used Rolex, pre-owned Swiss timepiece, or any other used watch, should be the first and last organization you turn to. Why not give us a try?